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by niqkita
October 11th, 2009
Ready for Take off…

I’m wearing my comfy old pair of Sweet Pea Dreamy knees
(now in slightly different shades of purple) as I prepare to take off for a few days with my mom to see our family down in sunny southern California.
We should *finally* really (no REALLY) be ready to let you all start testing the new site when I return at the end of the week. Dan & Olivia have worked out the last of the issues, bugs and niggly bits that we were able to find on our own. New sites always take longer than you think, much longer…

In my absence the rest of our amazing sock dreamers will be busily working as always to keep the socks coming in (we get 5-20 boxes of restock nearly every day at this time of year) and going out (long gone are the days of us hauling buckets to the post office ourselves, USPS sends us a truck three times a day to start our socks off to their happy new homes) not to mention replying to the many emails and phone calls.

Five years ago I went down for my gramma’s 75th birthday…
Lola was just a pup & we had never had or needed an employee. The thought of leaving Bsti home alone with all the orders and a needy baby made us reconsider and we quickly hired our first helper, the talented Ms Xilia Faye. These days Xilia works for herself as a freelance photographer and we have nearly 20 helpers (!!!) working in two locations (our warehouse on Powell & our shop in Sellwood).
As I write this I realize just how much we’ve grown these past five years…
quite a bit and yet, not too much. It still feels like I’m working with friends & family, we still have fun. Even on the busiest days you might see us dancing and laughing as we gather the sock orders and restock our shelves.
Now to finish packing…
With love & happy toes,
niq ~xoxo

9 soxy thoughts:
Oh, I can’t wait for the new site! Thanks you for the behind the scenes pictures – it’s always fascinating!
October 11th, 2009 at 11:50 am
Well have a great time down here Niq. I’m actually in central ca. But go down south quite a bit. Just remember…warm weather is no excuse not to wear socks!!!
October 11th, 2009 at 11:57 pm
Can’t wait for the new site.
I’m wearing my new Crochet arm warmers I got this weekend, so lovely.
My bedroom is painted the same color purple! hehe
October 12th, 2009 at 12:13 pm
This is exciting!
) Can’t wait to see the new site. Yay!
Very excited to see the new site! Might be needing a lot more than 20 helpers soon!
October 13th, 2009 at 11:56 am
love thee pantz!
wow, only 5 yrs ago huh! seems soooo long ago!
Yes, I love the pants, too!
I would be honored to beta test.
And, Niq, you look adorable! But what arm warmers are those?! That’s a fantastic green. Oh wait! Are those the Dark Green Charcoal Alpaca Beehive arm warmers?! I tell you what, I’m absolutely in love with all of those Alpaca arm warmers by Breaux. I really hope that you get more/new colors and styles if they are available, because they are definitely worth the money! And they are supremely comfortable and warm. My hands get absurdly cold so easily, so these have been such a delightful help.
There is going to be a customer product reviews section on the new site, right? ;D
wow 20 already, I was still telling people 8!!
amazing work my brilliant sister
xoxoxo
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