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Nestled in a turn of the century house in the historic Sellwood neighborhood, recessed from busy 13th street just off of SE Nahalem is the Sock Dreams brick and mortar store. Here, you’ll find many of the items we sell on our online store, as well as several other shop exclusive styles. People as far away as Eastern Europe have been known to make pilgrimages to the shop, while visiting the Portland area, but the busiest time for our little shop is always the Holidays.
From Black Friday until almost the New Year, our shop is a bustle with folks getting warm, cozy, kitschy, fashionable, soft, funny and cute socks, tights and other accessories for their loved ones. The Sock Dreams shop team is four people strong and they do their best to help our customers find the perfect gift.
Pictured here, is our shop crew wearing some of their favorite socks.
First up is Rose, who has been working with us since August 2012 and, like many of us, has noticed a drastic change in her wardrobe-Waking up each morning and planning a whole outfit around my socks is awesome. Best dress code ever. Socks Dreams has filled me with so much confidence in my body/legs that I went from wearing a dress or skirt once a year to weddings to wearing them every day.
Rose is wearing the Sock It To me Dinomite knee high- I’m the weird one; I’ll just start with that. Every day I layer and mash weird colors together to make my personality jump out of my socks.
Rose spends much of her time at the shop picking out shop exclusives and helping customers.
In terms of tips on shopping for the holidays- Shop early! We have a few select holiday styles that are shop exclusive and they will be going fast.
Next is Gelsey, the Assistant Shop Manager, Gelsey has been with Sock Dreams since August 2010.
When asked what her favorite part of working here is- Hands down: the people. I love being friends with all of my coworkers. Best. Coworkers. Ever.
Gelsey wears Sock Dreams own brand of cotton slouch sock- I like wearing my socks scrunched down around mid-calf high boots, and I love the Cotton Slouch Socks because they actually hold their slouch rather than slowly sliding down to the bottom of my foot during the day.
Her tip for holiday shopping- The store and web site sometimes have different items. If you’re coming in for something you saw on the web site, make sure to call ahead so we can hold it at the shop for you.
Then there’s Laurel, our vivacious Shop Manger. Laurel has worked for Socks Dreams since August of 2008 and also loves all her co-workers.
Laurel is wearing a brand that is new to Sock Dreams, and we are all totally in love with- I really like the Sockwell compression knee highs because I’m on my feet a lot. They stay up great without being too tight at the top. They have a nice, cushy foot that’s great for boots and a toe seam that’s not very noticeable. They’re warm, they’re cute, and I’ve worn and washed them several times and they hardly show any wear. I especially like them when I go to the Timbers game and stand on cold concrete for 90+ minutes. Go Timbers! The Timbers being Portland’s pro soccer team.
We’re also part of a fantastic local network of shops where you can earn points to gain rewards- Sock Dreams is proud to be a part of the Supportland network. With Supportland, the customer has one card (or a phone app) that they can use at a ton of rad locally-owned businesses to earn rewards. With more businesses joining the network all the time, you can earn points every time you shop, and then turn around and use those points for coupons, gift cards, and other free stuff!
Last, but by no means least, is our newest shop employee Sabrina! Sabrina has been with us since July of this year and is a fantastic addition.
Her favorite part of working at Sock Dreams, so far, is- Helping customers find the perfect pair of socks!
Sabrina wears another house brand favorite, the O Dreamy’s in Heliotrope- They’re super soft, have a great texture and are subtle, yet visually interesting.
Sabrina’s holiday shopping tip- When it comes to returns, I would suggest calling us at the shop with any questions regarding what is acceptable for refund/ exchange. Also, I would suggest asking about a certain pattern/design they may not see in the store. We keep track of all customer product requests and try to meet them when placing orders for future stock.
These ladies work really hard to make your shopping experience effortless; they’re always happy to help you find the perfect thing. If you’re in the Portland area, come on by and say hello!
Dreamer Jen is all packed up and on her way back to us after a long, fun weekend in LA! Comikaze Expo was some serious (and fun!) business – there were more people and more celebrities wandering the expo than we’re used to seeing at conventions in the Northwest, making for the kind of glamorous gathering one expects in LA! Jen had the extreme pleasure of sighting the one and only Stan Lee, and very nearly got a chance to see Ru Paul as well!
It wasn’t the celebrities that made this expo a hit, though — Jen reports that she got to introduce more new people to our socks than ever before! There’s nothing quite like seeing a person’s eyes light up upon finding thigh highs that fit for the first time in their life!
This weekend Dreamer Jen is bringing a curated selection of only our most fabulously geeky socks for Stan Lee’s Comikaze Expo in LA! Folks attending the Expo can stop by booth number 1516 to check out the selection, and even get a Sock Dreams giftcard while supplies last – just ask nicely!
Even if you don’t make it in time to get a giftcard, you can still pick up one of our special edition super hero logo stickers, lovingly designed by Dreamer Zaffie. We’ve also got a very limited number here at our headquarters, so if you can’t make the Expo, you can still get one with your online order if you act quickly! Just leave an order note requesting a sticker, and tell us who your favorite super hero is!
We wish you all a SUPER weekend, and look forward to seeing your faces in LA!
October 21st, 2013
We’re just getting into the best time of year- sock season! As we move into our busiest time of year, we’d like to introduce you to the hard working Sock Dreams teams who will be processing, pulling, shipping, creating ads and working in our shop.
Our first department spotlight is our customer service department. These ladies are in first thing in the morning printing orders, answering your phone calls and emails.
Pictured here, in their favorite Sock Dreams socks, are Emily, Edelweiss, Lucy and Nina.
Emily has been working at Sock Dreams, in Customer Service, since February 2012- just in time for Sock Dreams to be her Valentine.
Emily’s favorite part of working here is: Sharing an office with the silliest people I’ve ever met, selling fabulous products to customers in between spontaneous bursts of laughter. We have so much fun here it doesn’t really seem like work most of the time, especially when the office dogs come to visit for cuddles.
Emily is sporting the Dreamer Jacquard Ripple OTK in purples, these are her favorites because: Purple! Also I have a nerdy fascination with the history of the Jacquard looming process. The punch cards that were used in the original old timey looms were some of the first operating sequences that were a precursor to computer programming.
Edelweiss, who runs our wholesale (yes! Sock Dreams wholesales our brand!) has been working at Sock Dreams since 2007. She is wearing the extraordinarily longer thigh highs; she loves these socks because: they are so unusually long, come in great colors and they stay up on my legs even while riding my bike. No need to wear tights!
Those of you who might be interested in wholesale, we now offer it year round. A tip from Edelweiss: Because we now wholesale our socks all year long, be sure to order early as our socks sell out fast!
Next up is Lucy, our resident My Little Pony collector and general sweetheart. Lucy was hired at the same time as Emily and loves working at Sock Dreams because: It’s a very accepting company. No one cares that my hair is purple, and I’m actually encouraged to wear fun socks and have my own style.
Lucy is wearing the Harvest Rainbow Extraordinaries: The Extraordinary THs are the first thigh highs I found that fit my curvy thighs comfortably, and since I love rainbows, the Harvest Rainbows are an obvious choice for me.
The fearless leader of Sock Dreams customer service team is Nina who is also wearing the Extraordinarily Longer Striped Thigh Highs in her trademark black and plum. Nina loves these socks because: I love tall socks and I love striped socks, so our house brand of Extraordinarily Longer Striped Thigh Highs is a perfect match made in sock heaven!
Nina has been working at Sock Dreams for 2 years and loves- Keeping the feet of the world fashionable and cozy…one foot at a time!
A few tips from the Customer Service department regarding successful holiday ordering:
We provide a Return Authorization Form on the back of all our invoices, with all the basic information about returns. All you have to do is fill the form out, and send your items our way!
If you receive a damaged item, an item you didn’t order, or are missing an item, give us a call or email right away, and we’ll get you taken care of.
If you ever have any questions or concerns about your order, please don’t hesitate to shoot us an e-mail or give us a call! It is our goal to help resolve any issues in the easiest and most pain-free manner possible!
If you’re returning something, pretty please make sure it’s clean and pet hair free and you’ve filled out the authorization form on the back of the order invoice; it makes processing items so much easier and more pleasant.
Don’t forget to say hello occasionally when everything goes right. During really stressful times nothing keeps us motivated like getting a positive or silly email from a happy customer.
This week we added a shiny new review system to our site and right away we started seeing the results. Not only can you post reviews, you can also ask a question right there on the product and get an answer by one of our Dreamer staff members (or even a knowledgeable shopper sometimes). And since those questions and answers stay right there with the style in question as time goes by we’ll get a good collection going and you might find your questions have already been answered… this is exciting for us because we see a lot of the same questions come here via email and this might save everyone time in the long run.
Everyone who has shopped with us in the past few months (and going forward) will get an email (with an opt-out option so we don’t bug you too much) asking for a review and linking you to the product’s page to make this easy on you. We’re not going to offer discounts or other incentives, that would be like buying your opinion and that doesn’t feel right. We want to know the truth, good or bad and will be right here responding as needed, usually within a day.
Thank you all for continuing to support this little dream of mine… I think it’s going to be a fantastic fall, if our feet are warm and happy it’s a lot easier to manage the stresses in this crazy busy world we all live in.